Full Brand Identity Package and Packaging

Brand Identity

Strategy

Packaging Design

SkinLab was conceptualized as a next-generation beauty brand– science-driven, dermatologist-vetted, pharmacist-approved, and intentionally inclusive. Built around the belief that skincare should be actually made for everyone, the brand champions safety, transparency, and accessibility for all skin types, especially individuals with allergies and sensitivities who are often overlooked by the industry.

Two packaging directions were developed as strategic options: a premium, high-end line featuring glass vessels, metallic accents, and a sculptural hexagonal form factor; and a more affordable, mass-market version designed for retailers like Target or Walmart, using simplified materials and accessible shapes. Both concepts prioritize clear ingredient labeling and allergen transparency, ensuring the brand’s core promise remains consistent at every price point.

The visual identity blends clinical precision with modern minimalism. Hexagonal geometry and lab-inspired forms reference chemical structures and scientific rigor, while refined typography and skin-tone-inspired neutrals introduce warmth, softness, and approachability.


As the brand vision evolved, SkinLab expanded beyond skincare to include makeup, carrying the same science-based approach, allergen awareness, and universal design philosophy across all product categories.

As the brand vision evolved, SkinLab expanded beyond skincare to include makeup, carrying the same science-based approach, allergen awareness, and universal design philosophy across all product categories.

As the brand vision evolved, SkinLab expanded beyond skincare to include makeup, carrying the same science-based approach, allergen awareness, and universal design philosophy across all product categories.

design that works as hard as you do.

design that works as hard as you do.

design that works as hard as you do.

Full Brand Identity Package and Packaging

SkinLab was conceptualized as a next-generation beauty brand– science-driven, dermatologist-vetted, pharmacist-approved, and intentionally inclusive. Built around the belief that skincare should be actually made for everyone, the brand champions safety, transparency, and accessibility for all skin types, especially individuals with allergies and sensitivities who are often overlooked by the industry.

As the brand vision evolved, SkinLab expanded beyond skincare to include makeup, carrying the same science-based approach, allergen awareness, and universal design philosophy across all product categories.

As the brand vision evolved, SkinLab expanded beyond skincare to include makeup, carrying the same science-based approach, allergen awareness, and universal design philosophy across all product categories.

SKINLAB

Custom branding for the brands that give a damn.

design that works

as hard as you do.

design that works

as hard as you do.

design that works

as hard as you do.

design that works

as hard as you do.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

© 2025 TOGETHR. All rights reserved.

DESIGN THAT CONNECTS.

SKINLAB

Brand Identity · Packaging


SKINLAB

SKINLAB

SKINLAB